So, Who is Angela R?
Empowering Small Businesses to Grow Confidently — Online and Securely
Hi, I’m Angela Robinson, founder of The Right Approach. I’m glad you have discovered The Right Approach on your journey as a new business owner. I want you to feel comfort in knowing that this the right step to growing and protecting your brand. Why should you choose me to partner with?
Here’s more insight to how I became who I am today. I dedicated 13 years to traditional banking and financial services, where I acquired extensive experience in risk operations, customer support management, and sales. During this period, I discovered my passion for assisting clients and gaining a comprehensive understanding of risk and fraud mitigation within the financial sector. Consequently, I sought to deepen my commitment to combating fraud and enhancing my knowledge of risk management.
This pursuit led me to spend six years at a Fortune 500 FinTech company, specializing in fraud prevention, chargebacks, and payment risk. In this role, I focused on helping businesses safeguard their revenue and foster trust with each transaction.
As I embarked on my new role in the FinTech sector, I sought to transform a personal hobby into a small entrepreneurial venture. Given my proficiency in graphic design, website development, customer support, and time management, I established The Right Approach. Initially, the business focused on providing virtual assistant services to small business owners.
Through these experiences, I saw how challenging it can be for entrepreneurs and small businesses to juggle growth, visibility, and security — especially in the fast-paced online world. So I took a break to enhance my skills and grow my knowledge and build a small team to help support my efforts which were to support startups and e-commerce brands with smart, strategic social media management and the payment risk protection they often don’t realize they need until it’s too late.
Whether you're building your online presence from the ground up or looking to better protect your growing brand, I’m here to help you do it with clarity, strategy, and peace of mind.
I believe every small business deserves the tools, strategies, and support to grow with confidence — without fear of payment fraud or the overwhelm of social media.
Today, The Right Approach specializes in:
Social Media Management tailored for small businesses to build engagement, brand visibility, and trust online.
Payment Risk Processes for e-commerce brands, ensuring smoother transactions, reduced fraud risk, and compliance with digital payment standards.
Operational Support & Virtual Assistance to keep your day-to-day tasks organized and on track.
The services I offered expanded to meet the growing demand for reliable, knowledgeable support in today’s fast-paced digital environment. Whether you're a solopreneur or running a growing e-commerce brand, I’m here to take the pressure off your shoulders.
At The Right Approach, we don’t just assist — we partner with you to create systems that work, so you can focus on what you do best.
Let us help you grow, the right way.